YouTube TakeOff - The Quick-Start Course
How to Start a Channel with a Growth Trajectory
Learn how to grow your YouTube channel to attract visitors to your blog, increase your mailing list, and expand your revenue!
YouTube can exponentially grow your blog and business.
In November 2018, I attended a conference and a Google representative said that by 2023, more than 80% of the Internet's traffic would be VIDEO. This figure shocked me and I knew I had to start creating video content. I did not want my blog to get left behind. So in December 2018, I decided to get serious about creating quality video and growing my YouTube channel, which I had opened when I started my blog but had languished alone and forgotten. In nine months, I created and released 60 videos on my channel, increasing my subscribers to 100k, my YouTube ad income to $2500/month, and my monthly watch time to 4 million minutes.
More importantly, that now-active YouTube channel increased my blog traffic and my income. Between December 2018 and June 2019, my blog pageviews tripled and my income increased five-fold. YouTube was drawing new people to me that I wasn't able to reach otherwise, and I was adding them to the fold by getting them onto my mailing list.
I can teach you how to grow your YouTube channel so that it gets seen and attracts people to your blog, too! This step-by-step quick start course teaches you the importance of creating a YouTube channel, how to pick the right niche and keyword that will attract people, how to plan your channel for growth with formats and conversion goals, and how to create videos that attract and resonate.
- Why Make a YouTube Channel? (Video + Transcript)
- My Journey to 100k Subscribers in Less Than a Year (Video + Transcript)
- YouTube Resources and Links (Text)
- YouTube Best Practices: My Best Tips & Tricks (Text + Graphics)
STEP 1: Pick a Niche/Keyword to Start (and Why That Is So Important)
- The Power of a Niche (Video + Transcript)
- Naming Your Channel (Text + Graphics)
- IN ACTION: Picking a Niche (Text + Graphics)
- Channel Creation Worksheet (PDF)
- How to Create Your Channel (Text + Graphics)
- Research Your Niche (Video + Transcript)
- Pick the Best Format For Your Niche (Text + Graphics)
- Choose a Conversion Goal (Text + Graphics)
- IN ACTION: Planning a Channel (Text + Graphics)
- Channel Research Worksheet (PDF)
- Your First Video (Video + Transcript)
- How to Make Videos People Enjoy: What to Do, What to Avoid (Text + Graphics)
- How to Make Your First Simple Video (Video + Transcript)
- Video File Formats, Filenames, Captions, and More! (Text + Graphics)
- How to Upload Your Videos (Video + Transcript)
- IN ACTION: Creating Videos for the JenniferMaker Channel (Text + Graphics)
- Video Process Checklist (PDF)
Jennifer Marx is a graphic designer, author, and instructor with 25 years of experience who LOVES to teach and inspire others to transform their lives into something they love. She is the founder of the popular JenniferMaker.com DIY & Craft blog, where she shares her many designs and tutorials with the world. She is also the author of more than 60 print books on computers and travel, including a little book on making paper flowers.
Here's what students who've taken Jennifer's courses have to say:
"The depth of information you will find in Jennifer's courses is beyond comparison! Jennifer is easy to listen to, very professional, and has a teaching style that makes anyone feel like they can learn! I've taken many courses and this is the first one that feels like everything is spelled out for me in an easy to understand format. She makes learning enjoyable and effective!" -- Amber Fox
"Jennifer is an awesome teacher! I've taken several online classes, and she is by far one of the best I've learned from. Not only is she thorough, but she is clear, easy to follow, and anticipates questions beautifully. Her combination of video and written instructions is a win for all learning styles, which is a bonus. She's also fun!" -- Lisa Yvonne
"I have learned so much from taking Jennifer's course. She is an amazing teacher and has the ability to break down complicated subjects and teach in a way that is very methodical and thorough. She is so generous in sharing all her secrets and supporting her students with answers to questions as well as cheering them on to success. Any course she offers... I'm all in!!!" -- Laura Mapstead
"Jennifer is the first teacher I've met in years that puts her students first. She gives excellent instructions, answers all questions, and lends a hand when you're stuck! I've never had a more pleasant or effective learning experience." -- Michelle Darby
"Jennifer has nailed my style of learning. I need actionable steps and I need them in order. Without knowing what I need to conquer first, I get lost and overwhelmed. Not only has she mastered the step-by-step approach to teaching but she also offers a personal approach. I love knowing that I can ask any question, at any time, and get an answer. She is obviously committed to the success of her students; it shows with everything she does!" -- Kara Fidd
"Jennifer is a delight to learn from - she knows her stuff, and she shares so much value with you in her courses - it's amazing they don't cost twice the price!" -- Lois @ Live Nourished
"I am so thankful I found Jennifer's Course! I trust her information and love how thorough she is! She is a great teacher and a lot of fun to watch! Her additional mentoring and care for her students is absolutely priceless! I can not wait to learn more from her!" -- Kelli Duncan